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      FACULTY OF FINE ARTS AND DESIGN

      Department of Interior Architecture and Environmental Design

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      IAED 205 | Course Introduction and Application Information

      Course Name
      Design Semiotics for IAED
      Code
      Semester
      Theory
      (hour/week)
      Application/Lab
      (hour/week)
      Local Credits
      ECTS
      IAED 205
      Spring
      2
      1
      2
      4

      Prerequisites
      None
      Course Language
      English
      Course Type
      Required
      Course Level
      First Cycle
      Mode of Delivery face to face
      Teaching Methods and Techniques of the Course Discussion
      Group Work
      Lecture / Presentation
      National Occupation Classification -
      Course Coordinator
      • Dr. Öğr. Üyesi Selin GÜLDEN
      Course Lecturer(s)
      • Dr. Öğr. Üyesi Selin GÜLDEN
      Assistant(s) -
      Course Objectives This course aims to equip the students with the fundamental skills and knowledge of understanding the meanings embedded in design, analyzing and utilizing the social and cultural messages in design.
      Learning Outcomes

      The students who succeeded in this course;

      • specify the resources in semiotics, which will especially help to gain a progressive appreciation of design.
      • define the theoretical, research-based, and application fundamentals of design semiotics.
      • define the social and cultural messages in various fields of design.
      • comprehensively analyze the meaning of products designed with a semiotic base.
      • evaluate the multi-layered meaning of designed products and artworks.
      • generate a semiotic design/artwork project of their own.
      Course Description Imbedded into a general framework of aesthetics, the course offers a different analysis of sign systems by means of a semiotic instrument. It will imply denotations and connotations of design language, and will respectively refer to the medium and its messages. Destined to sharpen the consciousness of the future designers for signalizing metaphors within daily life, it will also deal with the uniformitarian vocabulary of mass production vs. handcraft, with the divergence between paradigm and syntagma. Additionally, a variety of analysis and theories about sign, signifier, signified, signification and semantics are to be studied within the course with case studies.
      Related Sustainable Development Goals

       



      Course Category

      Core Courses
      Major Area Courses
      X
      Supportive Courses
      Media and Management Skills Courses
      Transferable Skill Courses

       

      WEEKLY SUBJECTS AND RELATED PREPARATION STUDIES

      Week Subjects Related Preparation
      1 Introduction to the Course None
      2 Lecture 1: Models of the Sign Quiz 1 (via Quizizz) Read Chapter 1: Semiotics – _The Basics by Daniel Chandler
      3 Lecture 2: Signs and Things Quiz 2 (via Quizizz) Read Chapter 2: Semiotics – _The Basics by Daniel Chandler
      4 Lecture 3: Analyzing Structure Quiz 3 (via Quizizz) Read Chapter 3: Semiotics – _The Basics by Daniel Chandler
      5 Lecture 4: Challenging the Literal Quiz 4 (via Quizizz) Read Chapter 4: Semiotics – _The Basics by Daniel Chandler
      6 Lecture 5: Codes Quiz 5 (via Quizizz) Read Chapter 5: Semiotics – _The Basics by Daniel Chandler
      7 Lecture 6: Textual Interactions Quiz 6 (via Quizizz) Read Chapter 6: Semiotics – _The Basics by Daniel Chandler
      8 Lecture 7: Poststructuralism & Revision of the Course Quiz 7 (via Quizizz) Midterm instructions given (Midterm exam will be held in a common time between Apr 5-13) Read Chapter 7: Semiotics – _The Basics by Daniel Chandler Preparation for Midterm (from Chapter 1 to 7)
      9 MIDTERM WEEK - NO CLASS Preparation for Midterm (from Chapter 1 to 7)
      10 Project Brief, Midjourney Presentation & Questions None
      11 NO CLASS (NATIONAL HOLIDAY) Preparation for the submission of Project – Assignment 1
      12 Submission of Project – Assignment 1 Discussion about Assignment 1 Preparation for the submission of Project – Assignment 1 Upload Project – Assignment 1 submission
      13 Submission of Project – Assignment 2 Discussion about Assignment 2 Preparation for the submission of Project – Assignment 2 Upload Project – Assignment 2 submission
      14 Submission of Project – Assignment 3 & Presentation Presentation of Project (Part 1) Preparation for the submission of Project – Assignment 3 & Presentation Upload Project – Assignment 3 & Presentation submission
      15 Presentation of Project (Part 2) None
      16 Review of the semester -

       

      Course Notes/Textbooks

      Semiotics – The Basics by Daniel Chandler is the main text presented during this course.

      Semiotics – The Basics, Daniel Chandler, Routledge: 2nd Edition, 2007, ISBN-10: 9780415363754, ISBN-13: 978-0415363754, http://www.wayanswardhani.lecture.ub.ac.id/files/2013/09/Semiotics-the-Basics.pdf

      Suggested Readings/Materials

      Semiotics for Beginners - Daniel Chandler: http://visual-memory.co.uk/daniel/Documents/S4B/semiotic.html

       

      EVALUATION SYSTEM

      Semester Activities Number Weigthing
      Participation
      1
      10
      Laboratory / Application
      Field Work
      Quizzes / Studio Critiques
      1
      10
      Portfolio
      Homework / Assignments
      Presentation / Jury
      -
      Project
      1
      50
      Seminar / Workshop
      Oral Exams
      Midterm
      1
      30
      Final Exam
      Total

      Weighting of Semester Activities on the Final Grade
      4
      100
      Weighting of End-of-Semester Activities on the Final Grade
      -
      -
      Total

      ECTS / WORKLOAD TABLE

      Semester Activities Number Duration (Hours) Workload
      Theoretical Course Hours
      (Including exam week: 16 x total hours)
      16
      2
      32
      Laboratory / Application Hours
      (Including exam week: '.16.' x total hours)
      16
      1
      16
      Study Hours Out of Class
      14
      2
      28
      Field Work
      0
      Quizzes / Studio Critiques
      1
      7
      7
      Portfolio
      0
      Homework / Assignments
      0
      Presentation / Jury
      -
      0
      Project
      1
      25
      25
      Seminar / Workshop
      0
      Oral Exam
      0
      Midterms
      1
      12
      12
      Final Exam
      0
          Total
      120

       

      COURSE LEARNING OUTCOMES AND PROGRAM QUALIFICATIONS RELATIONSHIP

      #
      Program Competencies/Outcomes
      * Contribution Level
      1
      2
      3
      4
      5
      1

      To be able to perform, execute and manage the various responsibilities and duties of an interior architecture and environmental design professional

      X
      -
      -
      -
      -
      2

      To be able to recognize, analyze and integrate within their practice the particular local and regional needs and developments of their profession

      -
      -
      -
      -
      -
      3

      To be able to communicate and collaborate with other individuals and groups on a national and international level within their profession

      -
      -
      -
      -
      -
      4

      To be able to develop, integrate and promote independent critical approaches for their professional practice

      -
      X
      -
      -
      -
      5

      To be able to understand the social and environmental issues and responsibilities of their profession

      -
      X
      -
      -
      -
      6

      To be able identify, assess and utilize the most up to date research, innovations, trends and technologies

      -
      -
      -
      -
      -
      7

      To be able to consider the national and international standards and regulations of their field

      -
      -
      -
      -
      -
      8

      To be able to develop the abilities to communicate and present design ideas within visual, oral and textual formats

      -
      X
      -
      -
      -
      9

      To be able to adopt a multidisciplinary approach to design on a national and international level

      -
      X
      -
      -
      -
      10

      To be able to recognize their own strengths, and develop them within an environment

      -
      -
      -
      -
      -
      11

      To be able to collect data in the areas of interior architecture and environmental design and communicate with colleagues in a foreign language

      -
      -
      -
      -
      -
      12

      To be able to speak a second foreign at a medium level of fluency efficiently

      -
      -
      -
      -
      -
      13

      To be able to relate the knowledge accumulated throughout the human history to their field of expertise

      X
      -
      -
      -
      -

      *1 Lowest, 2 Low, 3 Average, 4 High, 5 Highest


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